How effective is your current website?

Imagine you are having a garage sale. You want to make sure people drive down your street, so that they will stop and buy. You put signs up on the main street, and at the street corner so drivers know to turn…but at your house, your garage sale is set up in the backyard, and you forgot to put a sign out front. What will happen?

…People may drive by, but they will quickly leave since they haven’t found what they are looking for.

Many business owners believe that in order to market successfully, they need to drive more traffic to their website. However, from there, it is important that this traffic turns into leads for your business. 55% of visitors spend less than 15 seconds on the average website. People need to quickly and easily find what they are looking for, and be offered useful, relevant content to keep them engaged. Graphically appealing and intuitive design, relevant information, ease of navigation and ability to contact you are all factors in keeping visitors engaged once they reach your website.

Did you know that 70% of web searches are now done using mobile devices? Your website serves as your electronic “storefront,” and should be mobile-friendly! Your website also serves as a digital business card, or resume, and your customers will make decisions about whether to do business with you based on their experience, so you want to make a good impression! Zebra Marketing Solutions can help you build or improve your website to showcase your business, and keep visitors coming back for more!

For more information on how we can help you with your website, please Contact US!